Premier Google Partner | Accredited Bing Ads Professional

Google Shopping Management

Google Shopping
Management
Done Right.

There is no such thing as “done” with Google Shopping Management. There are always more changes – from Google, from competitors, from the corporate strategy.

Visiture is constantly tweaking our product feed optimization services, developing processes and software to stay ahead of the competition. We have accrued the best processes and technology over the years, and if one business out there is doing something we have not seen before, we learn about it, test it, and evaluate its potential. You won’t find better Google Shopping Management on your campaign anywhere else.

We are
product
feed
scientists.

How We Do Google
Shopping Management

One of our fundamental ideas is to use automation and cold, hard sweat to deliver increased control over your product listings. We treat every SKU as an individual campaign, allowing an Obsessive Compulsive paradise of precision, tracking, and performance.

01

Feed Management Software

Our feed management software seamlessly connects your product data to Google and Bing Shopping, as well as various other comparison shopping engines. We ensure the right products are being sent to shopping engines at all times, and are updated appropriately.

02

Data Feed Optimization

Data feed optimization is a game-changer, increasing visibility in the Google Shopping landscape and boosting return on advertising spend. Look below to find just a few of the technologies and processes we use on your data feed.

03

Google & Bing Shopping Campaigns

The feed is where it starts, but the shopping campaign is where we make it happen. We balance manageability & granularity. That means managing bids down to the product level to boost sales for top performers, while reducing wasted spend on non-converters. Our clients stay because their campaigns are always improving. Long-term vision is a big differentiator in this industry.

How We Move the Needle

When you work with Visiture, you access a team of senior search marketers who have tied themselves to the burning front of the re-entry capsule in one or more of the areas below.
Title Strategy & Data Optimization
SKU Multiplication – Multiplying SKUs with Different Data
Priority Settings & Inventory Filters
Bucketing of Best Sellers, Cut Products, and Price
Campaign Isolation with Negative Keywords
Bidding and Budget Based on ROAS (Return on Advertising Spend)
Bid Optimization
Description Strategy & Data Optimization
Bucketing of Brand, Mobile & High Intent
Product Grouping & Custom Labeling
Programmatic Return on AdvertisinG Spend Focus
Priority Settings on Device, Rotation, Geo, Etc…
Conversion Tracking
Monthly Reporting
Spend Prioritization to Intent
Daily Optimization
Keyword Harvesting
Dedicated Account Manager
Negative Keyword Funneling
Weekly Monitoring

Our Differences:

Senior Leadership

Experienced PPC professionals optimize your PPC accounts to new heights.

Human Connection

We think our way through your challenges, getting our hands dirty and doing the manual work to get an account to perform.

Technology

Our technology and partner network enable us to outperform the competition and give you an advantage.

Transparency

Our PPC program is totally transparent. We do not sugar-coat reports; we give you real data and sound advice.

Long Term Partnerships

We do not jump in and “figure it out.” We spend much more time in discovery & understanding your products/brands, which makes us more successful in the long run

Data Scientists

We use groundbreaking data science to increase performance.

THE RESULTS SPEAK FOR THEMSELVES:

Visiture has been in business FOR

10 yrs

Average employee experience in Search Marketing is

7.4 yrs

Our average employee has been with us for

3.9 yrs

PERCENT OF ANNUAL CONTRACT RENEWAL BY OUR CLIENTS

98.7%

Case Studies

Jason McClain

Director of Marketing

Refrigiwear is a leading manufacturer of insulated industrial work wear and accessories, for subzero temperatures and everyday use, which is located in Dahlonega, Georgia. For over fifty years, the company has supplied a wide range of industries with insulated garments needed to keep workers warm, safe, and productive.

Real People, Real Results

SEM Case Study: Arcadia Publishing

Visiture’s SEM team increased sales 102% YOY, increased conversions by 141% YOY, and increased return on advertising by 458%.

SEO Case Study: Brace Shop

Visiture’s SEO team increased keyword rankings by 323%, increased top 3 positions by 372%, and improved top 4-10 positions by 276%.

PPC Case Study: Achoo Allergy

Visiture’s PPC team increased sales (conversions) by 69% YOY, increased revenue by 67% YOY, and improved return on ad spend (ROAS) by 79% YOY.

SEO Case Study: AmericanFlags.com

Visiture’s SEO team increased keyword rankings by 132%, top 3 positions by 323%, and top 4-10 positions in Google by 112%. See how we did it!

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Ready to take your business to the next level?

VISITURE is the SEM Partner you are looking for!

Stephanie Bregman

Director Of Marketing

"Visiture has been an integral part of not only growing our business but helping to save our business during a time of crisis of switching over shopping cart platforms. They were able to help us stop the bleed and show us how we should properly look at data so that we can stay within our margins and spread our dollars out to other online advertising avenues that we hadn't tried before"