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Retail & Ecommerce

Driving Growth For Retail Brands

Wpromote isn’t just a digital marketing agency, we’re a guiding partner for transformational business growth. Get the Ecommerce expertise and data-driven insights you need to go beyond your goals.

New Thinking, New Results

Whether it’s embracing automation or taking a forward-thinking perspective on paid media, we help you do what it takes to create impactful business success. In the fast-paced world of Ecommerce, brands need an agency that’s small enough to think like an agile startup, but big enough to tackle problems of any size. If you’re ready to challenge convention and steal market share from your competition, then you’re ready to Think Like A Challenger with Wpromote.

Computer screen showing Samsung product

Empowering Your Team To:

UNDERSTAND & INCREASE

Customer
Lifetime Value

Our Digital Intelligence Team identifies your high LTV customers while our channel experts work on helping you acquire similar audiences.

STAY AHEAD OF

The Digital
Landscape

When your competitors are worrying about Amazon or wondering how to best leverage programmatic, your Wpromote team will already be working on the next emerging strategy.

TRANSFORM YOUR

Profit
& Growth

Outsmart, not outspend, the competition. By solving attribution, using performance data, optimizing campaigns, and balancing spend, we help to ensure you’re always delivering for the bottom line.

INCREASE & WIN

Online-to-Offline
Ecommerce

Digital campaigns can drive in-store foot traffic and increase conversions, and with the right data-driven attribution, you’ll see how online strategies lead to offline dollars.

Meet Our Challengers

Zenni logo

A powerful partnership that’s 10 years strong, as AOR Wpromote helps sell over 15,000 pairs of glasses a day.

Cuyana logo

Keeping true to the brand’s philosophy and roots in simplicity, while driving innovation and transformation.

Helzberg Diamonds logo

Helping the 100+ year old brand embrace the digital world and a Challenger Mindset.

Instacart logo

Running advanced paid media to drive app installs for this grocery delivery juggernaut.

Performance-based menswear products met the leader in performance marketing, and the rest is history.

Making sure this fashion brand stands out and brightens your day in the competitive clothing market.

  • “Results have been great. We’ve seen growth across the board year over year, not only in revenue but also in impressions, views, clicks, conversions. They’ve really delivered on their promise to grow and scale our business.”
    POLYWOOD
    JASON DETAMORE, ECOMMERCE MANAGER
  • “Wpromote is a great business partner that functions as an extension of our internal marketing department. I truly feel that the entire Wpromote team has Zenni’s best interest at heart. I appreciate that Wpromote always provides great data insights to round out their digital marketing expertise.”
    ZENNI
    COURTNEY FADJO BIRO, SENIOR DIRECTOR OF MARKETING
  • “Wpromote does a fantastic job partnering across channels, and executing and reporting as such. For us as a brand, it’s super important to know that our dollars are working as hard as they can for us, and Wpromote is excellent not only at executing with this in mind, but communicating that back to us.”
    JACK BLACK
    GABRIELLE DELATIN, DIRECTOR OF MARKETING
Whirlpool KitchenAid Appliances

Launching D2C Success Through True Partnership
Whirlpool came to Wpromote looking to develop and launch a multi-brand, go-to-market D2C strategy. Wpromote worked successfully to complete a tailored Q4 holiday plan for the Kitchenaid small appliances division, which included a full-funnel approach in order to reach the target consumers. For the major appliance brands Kitchenaid, Maytag, and Whirlpool, Wpromote partnered with other agencies and brand teams to create “swim lanes” to help avoid competing against ourselves while maintaining various touchpoints with the consumer.

 

3575% Increase In Adobe ROAS For Major Appliances
675% Increase In Media Conversion Rates For Major Appliances
two people running at sunset

Launching One Million Category Pages
Wpromote worked with Hibbett to implement a classic SEO strategy and train the team on in-depth SEO processes. At the same time, Wpromote generated a list of over 1,000 actionable long-tail keyword opportunities, and Hibbett approved the creation of unique content for over 300 categories, further boosting each category page’s potential rankings for each keyword, as well as aggregate reach and impact.

40% Increase In Organic Search Traffic
36% Increase In ROI
Couple hugging

A Pivot to Omnichannel Ecommerce to Drive Revenue

With the onset of COVID-19 in March 2020, Wpromote pivoted Helzberg’s omnichannel approach toward an ecommerce-first mindset. A diversified strategy allowed shoppers to engage with Helzberg digitally while testing new channels and tactics to best position the business for eventual store re-openings. For the 2020 holiday season, Helzberg challenged Wpromote to develop a digital-first omnichannel marketing plan that drove comparable YoY sales with a much leaner investment. 

580% increase in omnichannel revenue YoY on paid social
39% increase in omnichannel revenue YoY on paid search
woman in bohemian clothing posing against wall

From A Quick Hello To A Proper Introduction
In order to boost email revenue, engagement, and segmentation capabilities, Johnny Was wanted to revamp their existing welcome series. Wpromote stepped up to the plate by creating a personalized, multi-path welcome series that would provide new subscribers with an incentive to purchase by offering handpicked product selections. This new welcome series increased revenue and revenue-per-email over 200%.

271% increase in revenue from new welcome series
212 increase in revenue-per-email (RPE) for first welcome email
studio shot of men in mizzen and main fashion

Speaking Style To New Customers
To manage its Facebook marketing strategy, Mizzen+Main partnered with Wpromote. Together they devised a plan to use Instagram posts from influencers to reach prospective customers. Once an influencer posted their photo or video, it would flow into Mizzen+Main’s ad account, where Wpromote would transform it into ads with variations in copy and calls to action, inspiring people to make a purchase. Mizzen+Main’s campaign strategy proved that ad creative can help acquire new customers and drive sales.

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2.3X Increase In Purchases
3X Return On Ad Spend
blonde model in j mclaughlin

Driving Results with AI-Powered Capabilities
Wpromote helped set J.McLaughlin up for continued ecommerce growth by leaning into AI-powered shopping campaigns and feed management on Google and diversifying ad creative on social media platforms. We successfully scaled campaign innovations and efficiencies to power a dramatic increase in YoY conversions, revenue, and return on ad spend for the brand.

193% Increase in revenue
66% Revenue from net-new customers
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How Profitable Are
Your Ads?

With a multichannel path to purchase that is becoming more complex than ever, it can be difficult to determine the success of your Google Ads. Wpromote has adopted a profit-driven approach that has helped our clients maximize marketing spend and increase the bottom line. Try our Profit Calculator to see the profits your Google Ads budget can generate.

Start Calculating

Retail profit calculator