Scuf Gaming

Design and Development Case Study.

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Over six years ago, Scuf Gaming created a new market for professional customized gaming controllers, enabling hardcore and elite gamers to build customized, handcrafted controllers for PCs and consoles.

The company saw a huge increase in web traffic and knew their online platform needed a serious upgrade to meet their tech-savvy audience’s expectations for smooth and modern interfaces.

To reach this goal, Visiture, one of the early adopters of Magento 2.0 Enterprise, built a groundbreaking platform for the gaming industry, which was modeled around three central pillars: education, consistency, and compatibility.

Scuf Image 1

Project Highlights.

Because Scuf Gaming products are highly customized, the website had to include a simple yet logical tool for gamers to custom-build and design their gaming controllers. This led Visiture developers to build an advanced product-builder tool with intuitive UX, making it simple for customers to order custom controllers.

Magento Enterprise’s flexible architecture and robust built-in features allowed the Visiture team to build Scuf Gaming’s product builder tool in just a few months; significantly faster than other platforms, which can take up to a year for similar features.

The tool also integrated seamlessly with Scuf Gaming’s OMS, enabling an efficient process from order to manufacturing to shipment.

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