Senior Strategist, Email Marketing.
Visiture is a rapidly growing eCommerce agency headquartered in Charleston, SC with a thriving office in Midtown Atlanta. We are looking for an extraordinarily talented individual to join our team. We are seeking someone who craves a challenge and is passionate about retention marketing for leading eCommerce brands to help drive higher revenue through their email marketing campaigns. Visiture markets its services to leading brands who are looking to increase their online revenue and profitability. Brands such as Spanx, Southern Tide, Red Dress, Mossy Oak, and Gerber Childrenswear are prime examples of our partnered success.
Visiture’s Senior Strategist will work closely with our clients to help lead advanced retention/email programs. This role will focused on developing email logic, analyzing performance metrics, monitoring deliverability, and will be responsible for managing expectations with clients as well as internal teams. This is a role for an experienced marketer who is driven by results and craves constant improvement. You must enjoy and be successful in working across teams in addition to working as a strong individual contributor.
Lead clients and internal teams on email marketing strategy
Implement key divisional projects across applicable accounts
Provide key analysis and recommendations for new and existing client email series, triggers, and automation.
Analyze data and metrics in regards to campaign health.
Daily use of email service platforms, primarily Bronto and Listrak.
Analyze and provide recommendations (if necessary) on client email list health and segmentation strategy.
Provide assistance and key recommendations for any deliverability issues that arise with key email providers.
Lead accounts while delegating tasks and supporting analysts and account managers.
Minimum of 5 years email strategy experience and ownership; have experience developing and/or managing strategic email initiatives via an agency.
Minimum 3 years in eCommerce.
Client-facing: be able to navigate complex client needs and diverse personalities.
Ability to dive in and find answers to questions that might not yet be documented.
Advanced email strategy experience: have experience developing and/or managing strategic email initiatives via an agency.
Advanced understanding of email deliverability.
Strong analytical skills.
Strong project/time management skills.
Deep understanding of the latest trends/challenges/capabilities in the email marketing space.
Minimum of three years experience with mid to high volume email marketing campaigns.
Highly competitive compensation package (including 401K, comprehensive health/dental/vision package, paid parking) and opportunity to work for a fast growing digital marketing firm.
Laid-back office, casual attire. Jeans and a t-shirt always OK, though we have some pretty snappy dressers on this team. The choice is yours.
A culture we care about deeply. People should be happy in their jobs and lives. There is a balance to strike to achieve this, and we respect it.
You’ll receive a laptop (MacBook Pro) with appropriate software installed to complete your work.
Free healthy snacks & drinks.
Ergonomic desk options from top to bottom.
How to Apply
Email cover letter and resume to: career AT visiture dot com (preferred method) with subject “Senior Strategist, Email Marketing”