How to Execute Your Marketing Plan for the Holidays

It’s no surprise that the holidays are considered the busiest shopping season of the entire year. According to the National Retail Federation, retail sales are expected to reach a staggering $720.89 billion in 218. Though this number takes into account both eCommerce and brick-and-mortar store sales, there has been a noticeable shift away from in-store … Continue reading How to Execute Your Marketing Plan for the Holidays