Off Site Optimization

A key component for  top organic rankings in the search engine result pages (SERPs) is quality inbound links.  It’s a popularity contest online and the search engines are becoming more sophisticated. Therefore, it is increasingly more important to obtain long term quality links.

• Back link research – we review your top competitors to gain insight on strategic linking opportunities. Additionally, we review your current back-links, note trends and make recommendations.
• Social media marketing – We utilize the latest marketing trends online with blogs, wiki’s and social bookmarking to create an online buzz. The end result: Increased popularity and increased relevant traffic.
• Link Popularity – The following styles of inbound links are scoped and acquired for your site (within budget):
  • Blogging
  • Strategic link partners
  • Article writing & submission (general & niche)
  • Directory submission (general & niche)
  • Channel Partnerships
  • White papers
  • Subscription (e.g. free online tool promotion)
  • Widget creation (gadget)

• Architecture (Pathing = navigation)