Visiture has brought us into the new millenium with Search. We are optimized in over 100 markets for our core keywords.

NCI

TJ Weyer, VP Online Services - NCI

We had been through a few agencies when we were referred to Visiture, and now we could not be happier. In 6 months, online revenue has more than doubled while ROAS has gone up about $3.

Freshwater

Steve Norvell, CEO, FreshWater Systems

It's simple, my Internet Marketing department is Visiture. The Visiture team has taken the time to learn my business as well as I know it, and it shows in the results.

Bits of Lace

Ruth Brennan, President - Bits of Lace

Google Adwords

Visiture has been qualified by Google as experts in the Field of Paid Search Marketing.

Yahoo Ambassador

With 2.4 billion searches monthly, Yahoo is a top distribution point for Visiture's PPC program. We are proud to be certified ambassadors with Yahoo Search Marketing

Microsoft Ad Excellence

Our membership in Microsoft's adExcellence program allows us to distribute paid search widely using our Porfolio Management Platform.

Free Analysis & Proposal

Search Engine Optimization

Search Engine Optimization, commonly called SEO, refers to the process of increasing the quantity and quality of visitors to a web site via natural (organic) traffic from the search engine result pages (SERP).

Search Engine Optimization differs from pay per click marketing (PPC) in that it requires an initial investment and pays future dividends. With PPC, the spend and the traffic are immediate. The analogy we like to use is that SEO is similar to building a custom house. With building a house, you must purchase the property, get the permits, frame the house, put the roof on, etc… the entire time having to pay for the house, but not benefiting from living in the house until completed. With SEO it’s the same, you must invest in research, optimization, and linking campaigns. It takes time to get to the top of the SERPs. Typically, you don’t get to enjoy the traffic until you’re to the top. But, once there, you enjoy traffic and brand presence with no on-going cost per click.

The Visiture SEO approach is based upon individual business goals which are determined during the discovery phase of the site audit (Phase 1). Once goals are agreed upon, a complete competitive analysis is performed (Phase 2). Your industry, your customers and your competitors will be analyzed. Once the details of your site and your industry are learned, your web pages will be scoped for search engine enhancement elements during the site optimization phase (Phase 3). The next phase, off site optimization (Phase 4) encompasses the research and review of potential link partners and other strategic partnerships designed to both increase your exposure (targeted traffic) and popularity (increased search engine rankings). Now that quality targeted traffic has been increased, historical PPC results are analyzed and SEO Optimization efforts are focused on the key terms and landing pages that produce the best results. Chances are your company is focused on more than one product and landing page, so why focus your search engine optimization efforts on one page. Let Visiture consult you on a ’best practices’ content creation plan and open your site up to thousands of long tailed keywords. Our staff is versed in promoting one product for a national audience or many products across multiple markets.