Yahoo! announced that they were adding tweets to News Results, but now are putting them in organic search results as well!  The tweets might be minutes or hours old, depending on which tweets the algorithm finds the most relevant to the search terms.  This becomes important for companies with social media accounts to maintain their feeds, since this traffic from Twitter could drive more traffic to your site.  Google announced that it was instituting this same practice just this week with its Real Time Search Results.  Both search engines are attempting to provide customers with up-to-the-minute results while also maintaining relevancy.

This entry was posted on Thursday, December 10th, 2009 at 1:05 pm and is filed under Twitter, Yahoo. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.