Yahoo! has announced that it will be ending the Paid Inclusion Program (previously known as the Search Submit Program) at the end of the year with the upcoming Microsoft merger.  Yahoo has been both praised and criticized for its paid inclusion program.  It allows advertisers to pay to be included on the page of search results, but not pay for rank.  However, it did create a monopoly with certain competitive search terms because people were able to optimize their sites using keywords.  How does this affect Visiture customers?  ”Many web developers feel that the loss of paid inclusion will jumpstart pay-per-click ads and other smaller online marketing practices.”

Source quoted, image credit: David Liu, Resource Nation

This entry was posted on Wednesday, December 2nd, 2009 at 4:34 pm and is filed under Search Engine Marketing, Yahoo. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.